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For Executives

 As part of the Salesforce Customer Success Platform, Marketing Cloud provides tools for customer engagement across the entire consumer journey. Whether it relates to marketing, sales, commerce, or service, Marketing Cloud allows multi-channel personalization to create lasting customer impact. It uses Salesforce data to create...

Commerce Cloud is an integral part of the Salesforce Success Platform, offering an ecommerce solution that integrates with existing Salesforce productsDue to the differences between the B2C (business to consumer) and B2B (business to business) environments, Commerce Cloud offers specialized solutions for each scenario.  Commerce Cloud...

Community Cloud is an online platform used to create sites, portals, and forums for connecting customers, partners, and employees. Because it is built on the Salesforce platform, it has access to Salesforce data and records, and it can be further integrated with third party systems....

Service Cloud is Salesforce’s native customer service and support solution. With this application, your support team can address customer needs directly and reliably. Whether issues are submitted through email, phone, chat, or other communication channels, Service Cloud consolidates customer cases for easy and efficient response....

Trailhead is a great resource for startups looking to learn about the Salesforce platform. This free and interactive online learning environment is accessible and easy to use for even beginners. But with over 500 modules, it can seem like a lot at once. That’s why...

Trailhead is a virtual resource that provides online courses and tutorials for Salesforce developers and administrators. Launching at Dreamforce 2014, Trailhead and has since become an enormous library of Salesforce courses for all levels of learners. Courses are self-paced and categorized so users are able...

Since Spring 2018, Salesforce Surveys has been available to help you collect feedback from your customers. Using a simple editor, it allows you to create detailed questionnaires that you can easily send to customers. The resulting data is stored in your org and can be...

Every year, Salesforce releases three major updates to its platform. The Winter, Spring, and Summer releases are planned far in advance, and they follow a strict schedule. Because of this, all users have adequate time to prepare and test for a seamless release. When Will I...

Salesforce Named #1 CRM On May 7, 2019, International Data Corporation’s (IDC) Worldwide Semiannual Software Tracker named Salesforce the #1 CRM provider for the sixth year in a row. Salesforce increased both its market share position and its revenue more than any other Customer Relationship Management...

Identifying A Need To Integrate How can you tell if your business needs an integration solution for Salesforce? If you are using multiple systems, chances are that integration between systems could increase productivity and streamline your workflow. With so many different systems, switching back and forth...

What Is A Salesforce Integration? Many organizations use a variety of tools to conduct their daily operations. In order to make life easier, Salesforce is able to communicate with other systems. This means that data and processes from one system can be incorporated into the Salesforce...

Introducing…Salesforce Lightning On Tuesday, August 25, 2015, Salesforce announced the release of a visual and functional update to its platform called Salesforce Lightning. While the previous iterations of the CRM would remain available under the name Salesforce Classic, Lightning would continue to be updated and patched...