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Author: Brian Wong

Consistently voted the world’s #1 CRM, Salesforce can benefit any business if managed properly. But with so many different products and features, it can be difficult to find that optimal configuration. Over the next few weeks, Ntegro will be investigating several different industries to offer...

In a recent Slack update, the company released additional functionality for Sales Cloud and introduced Service Cloud compatibility. The update concerns Slack’s Salesforce app, which allows users to surface Salesforce data within the Slack chat window. With just a few simple commands, sales and service...

If you aren’t using social media for your business, you’re making a huge mistake. In today’s business landscape, all companies need to have a social media marketing strategy to stay relevant and competitive. With millions of people logging onto social media platforms every day, the...

In the early days of consulting, on-site consultants directly contributed to project success. Like all work involving multiple teams, businesses saw in-person collaboration as the most efficient practice. But with technological advancements and the growth of the remote worker, this is no longer the case....

The Salesforce IdeaExchange allows users to directly impact the Salesforce roadmap. Three times a year, product managers review requests and publish a list of potential features based on feasibility and popularity. Users, who are each allotted a 100-coin “budget,” vote to back the features they’d...

Every year, Salesforce releases three major updates to its platform. The Winter, Spring, and Summer releases are planned far in advance, and they follow a strict schedule. Because of this, all users have adequate time to prepare and test for a seamless release. With the...

Salesforce launched Consumer Goods Cloud in September 2019 as part of its initiative to introduce industry-focused products. In addition to Consumer Goods Cloud, Salesforce currently has several other industry products for banking, communications, government, healthcare, insurance, life sciences, manufacturing, media, nonprofit, retail, travel & hospitality,...

Einstein Analytics is a self-service application that uses artificial intelligence (AI) to analyze data for reports. It’s a secure, trusted, scalable, and mobile Salesforce solution that brings powerful analytics to users through an intuitive point-and-click interface. Where other solutions require data scientists, schemas, or queries,...

Within our Metrics 101 series, we’ve already explored why metrics are useful and how to design them in theory. But what are the technical details behind creating reports and dashboards within Salesforce? In this article, we will walk you through a step-by-step guide to transforming...

In just about every industry, executives and managers use reports to make crucial business decisions. Companies use carefully crafted metrics to measure success, drive improvements, and identify areas for new opportunities. With so much potential value, organizations everywhere should be investing resources in developing powerful...

For all major industries, metrics play a big role in decision making. Executives consider both past performances and future projections when creating corporate strategy. Managers examine employee evaluations when awarding promotions. Department leads look at reports and dashboards to determine what is and isn’t working....

The past decade has seen a revolution in the workforce with the rise of remote workers across all industries. What started as an experiment with many skeptical observers has turned into a worldwide phenomenon. But what exactly makes remote work both appealing and beneficial to...